A New Chapter in Punjabi Music Begins with Param
Coming from the heart of Punjab’s Moga district, Paramjeet Kaur, known as Param, represents a new generation of Punjabi artists redefining what modern regional music can sound like. Param has quickly drawn attention for her honest expression, grounded presence, and the distinct tone she brings to Punjabi hip-hop and pop.
At just 19, she has already made history by becoming the first Indian female artist to reach #1 on Spotify’s Global Viral 50 chart with her single “That Girl.” The track shot to the top within two weeks of release, a breakthrough moment not only for her, but for the visibility of young Punjabi women in global music. Her rise reflects a generation ready to Celebrate, Explore, Connect! with honest voices emerging from regional scenes across the world.
Early Roots in Punjab
Param grew up in Duneke, a small village in Punjab’s Moga district. With her mother working as a house help and her father as a daily-wage laborer, she was raised in an environment shaped by simplicity and hard work. These experiences have grounded her, giving her music a raw and relatable perspective.
A Fresh Sound in Punjabi Music
Punjabi music today sits on global charts and crosses genres, and Param steps into this space with a powerful voice. Her writing is rooted in real moments and lived experiences; instead of leaning into spectacle, she uses her reality to develop her sound.The creation of “That Girl” was fast and instinctive. As producer Manni Sandhu recalls, the vibe of the song came together in minutes and the audience’s response to her raw talent makes him hopeful for the future of music.
“That Girl” has already hit 14 million views on Youtube within a month of its release and Param has amassed 592,000 followers on Instagram.
Support from artists like Badshah, Vishal Dadlani, and Lilly Singh, among other big names, has introduced Param to wider audiences, reflecting early recognition from both the industry and listeners. She’s even been dubbed by audiences as “Lady Moose Wala”, comparing her talent and style to the legendary Sidhu Moose Wala.
Beyond the Music
With an undeniable presence and a rapidly growing fan base, Param stands at the beginning of a promising journey. She represents a shift where young Punjabi artists bring their experiences, identity, and honest storytelling into a space that continues to evolve globally.
Param’s rise also signals wider visibility for young women in Punjabi music, adding to a movement that expands voices and perspectives within the industry. Her path is just beginning, and her voice already holds strength, character, and a confidence that makes her growth personal to listeners. Her journey invites audiences to Celebrate, Explore, Connect! not just with her music, but with the stories and communities it rises from.
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